Rick began in 1976 as an ad copywriter for a small agency in Indianapolis. After receiving an M.S. in Telecommunications from Indiana University, he joined Leo Burnett USA in Chicago, where he worked for nearly five years as a media supervisor on major national accounts, including Kellogg cereals, Glad and Black and Decker.
Returning to Indianapolis in 1988, he served as media director and account supervisor on behalf of McDonald’s Restaurant Co-ops in Indianapolis, Fort Wayne, South Bend and Terre Haute, at McCann-Erickson’s satellite office until 1993.
Following that, he has been an ad agency owner, a retail store owner, a direct marketing executive and founder of the pioneering online news magazine The Indianapolis Eye.
Since 2008 he has operated as a marketing consultant and web developer for many small businesses and organizations. Rick also is an adjunct professor of marketing at Franklin University of Ohio, where he teaches online courses to undergraduate and graduate students, including Introduction to Marketing, Marketing Research and Digital Marketing.
During his career he has placed more than $100 million in advertising, ranging from network television to local search marketing.