Category Archives: Online Marketing
“Love It Or Leave It” Is Not a Good Marketing Strategy
Yesterday, out of sheer frustration, I posted this on my Facebook status: Dear Facebook, please stop trying to tell me which stories are important to me. You will never know, because there is no way to create an accurate algorithm … Continue reading
Posted in Marketing Tips, Online Marketing
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Marketing News for 7/25/2011
Google Plus is up and running. As of last week, there were over 20 million users worldwide, despite the fact that Google is (sort of) rationing invitations. Our take: Google Plus is a brand new social network. Most of the … Continue reading
Posted in Online Marketing
Tagged Application for employment, Facebook, Google, Google Plus, Like button, LinkedIn, Social network, Twitter
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Cybersquatting: Still a Problem?
Image via Wikipedia Last week, as we were working on setting up the framework for a new client’s website, we discovered something kind of unexpected in 2011: a local cybersquatter. If you’re unfamiliar with the term, it’s defined by www.cybersquatting.com, … Continue reading
Posted in Online Marketing
Tagged Cybersquatting, Domain name, Domain name registry, ICANN, Indianapolis, Trademark
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It’s Twestival Time
Image via CrunchBase It’s Twestival Time. Like Thanksgiving, it comes just once a year, so it’s pretty special. We’ve joined with a number of other marketing and social media folks to help Indianapolis celebrate. From the Global Twestival site: What … Continue reading
Posted in Online Marketing
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Google Buzz: What Say You?
Mashable says that Google has “has dropped a nuclear bomb whose fallout will permanently alter the social media landscape” with the launch of Google Buzz last week (February 9, 2010). If you aren’t already clued in to Google Buzz, it’s … Continue reading
Posted in In The News, Online Marketing
Tagged Facebook, Gmail, Google, Google Buzz, Social media, Social network, Twitter, YouTube
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Hard Lessons from eBay
This week eBay announced yet another round of substantial changes to its selling structure. For the past few years, the mega online retailer has re-jiggered its platform and in the process made very few of its sellers happy. I am … Continue reading
Posted in Online Marketing
Tagged Amazon.com, Auction, Best Buy, eBay, Electronic commerce, Fixed price, Retail, Sales
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